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		<title><![CDATA[Hard To Find Beauty: New Products - L'Oreal Paris]]></title>
		<link>https://www.htfbeauty.com</link>
		<description><![CDATA[A list of the new products at Hard To Find Beauty.]]></description>
		<pubDate>Sun, 03 May 2026 00:44:31 +0000</pubDate>
		<isc:store_title><![CDATA[Hard To Find Beauty]]></isc:store_title>
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			<title><![CDATA[L'Oreal Visible Lift Line-Minimizing Concealer - Medium (194)]]></title>
			<link>https://www.htfbeauty.com/products/loreal-visible-lift-line-minimizing-concealer-medium-194.html</link>
			<pubDate>Tue, 09 Jun 2015 18:27:12 +0000</pubDate>
			<guid isPermaLink="false">https://www.htfbeauty.com/products/loreal-visible-lift-line-minimizing-concealer-medium-194.html</guid>
			<description><![CDATA[<div style='float: right; padding: 10px;'><a href="https://www.htfbeauty.com/products/loreal-visible-lift-line-minimizing-concealer-medium-194.html"><img src="https://cdn10.bigcommerce.com/s-vxgtxb/products/998/images/3053/Visible_Lift__25897.1433903148.190.250.JPG?c=2" alt="Medium (194)" /></a></div><p>Won't settle into lines.<br />5 anti-aging benefits.<br />SPF 20.</p>
<p>Brush away the years with 5 anti-aging benefits. The Visible Lift Line-Minimizing &amp; Tone-Enhancing Under Eye&nbsp;Concealer contains powerful age-reversing ingredients leaving skin brighter, smoother, hydrated, even a..<p><strong>Price: $10.95</strong> <img src="https://cdn10.bigcommerce.com/r-cf8dc1a36e37ca22115036b22a6b2976a6384be1/themes/Alaska/images/IcoRating0.gif" alt="" /></p>]]></description>
			<content:encoded><![CDATA[<div style='float: right; padding: 10px;'><a href="https://www.htfbeauty.com/products/loreal-visible-lift-line-minimizing-concealer-medium-194.html"><img src="https://cdn10.bigcommerce.com/s-vxgtxb/products/998/images/3053/Visible_Lift__25897.1433903148.190.250.JPG?c=2" alt="Medium (194)" /></a></div><p>Won't settle into lines.<br />5 anti-aging benefits.<br />SPF 20.</p>
<p>Brush away the years with 5 anti-aging benefits. The Visible Lift Line-Minimizing &amp; Tone-Enhancing Under Eye&nbsp;Concealer contains powerful age-reversing ingredients leaving skin brighter, smoother, hydrated, even a..<p><strong>Price: $10.95</strong> <img src="https://cdn10.bigcommerce.com/r-cf8dc1a36e37ca22115036b22a6b2976a6384be1/themes/Alaska/images/IcoRating0.gif" alt="" /></p>]]></content:encoded>
			<isc:description><![CDATA[<p>Won't settle into lines.<br />5 anti-aging benefits.<br />SPF 20.</p>
<p>Brush away the years with 5 anti-aging benefits. The Visible Lift Line-Minimizing &amp; Tone-Enhancing Under Eye&nbsp;Concealer contains powerful age-reversing ingredients leaving skin brighter, smoother, hydrated, even a..]]></isc:description>
			<isc:productid><![CDATA[998]]></isc:productid>
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			<title><![CDATA[L'Oreal True Match Crayon Concealer - Warm Medium Deep (W6-7-8)]]></title>
			<link>https://www.htfbeauty.com/products/loreal-true-match-crayon-concealer-warm-medium-deep-w6-7-8.html</link>
			<pubDate>Thu, 24 Jul 2014 16:10:07 +0000</pubDate>
			<guid isPermaLink="false">https://www.htfbeauty.com/products/loreal-true-match-crayon-concealer-warm-medium-deep-w6-7-8.html</guid>
			<description><![CDATA[<div style='float: right; padding: 10px;'><a href="https://www.htfbeauty.com/products/loreal-true-match-crayon-concealer-warm-medium-deep-w6-7-8.html"><img src="https://cdn10.bigcommerce.com/s-vxgtxb/products/491/images/1425/1__72767.1406246893.190.250.jpg?c=2" alt="L&#039;Oreal True Match Crayon Concealer Warm Medium Deep W6-7-8" /></a></div><p>Conceal it all, big to small. L'Oreals True Match Super-Blendable Crayon Concealer offers customizable coverage from the tiniest of blemishes to larger areas of imperfections. The tip of the crayon allows for precise application, while the side of the crayon can easily canvas a larger area of s..<p><strong>Price: $7.95</strong> <img src="https://cdn10.bigcommerce.com/r-cf8dc1a36e37ca22115036b22a6b2976a6384be1/themes/Alaska/images/IcoRating0.gif" alt="" /></p>]]></description>
			<content:encoded><![CDATA[<div style='float: right; padding: 10px;'><a href="https://www.htfbeauty.com/products/loreal-true-match-crayon-concealer-warm-medium-deep-w6-7-8.html"><img src="https://cdn10.bigcommerce.com/s-vxgtxb/products/491/images/1425/1__72767.1406246893.190.250.jpg?c=2" alt="L&#039;Oreal True Match Crayon Concealer Warm Medium Deep W6-7-8" /></a></div><p>Conceal it all, big to small. L'Oreals True Match Super-Blendable Crayon Concealer offers customizable coverage from the tiniest of blemishes to larger areas of imperfections. The tip of the crayon allows for precise application, while the side of the crayon can easily canvas a larger area of s..<p><strong>Price: $7.95</strong> <img src="https://cdn10.bigcommerce.com/r-cf8dc1a36e37ca22115036b22a6b2976a6384be1/themes/Alaska/images/IcoRating0.gif" alt="" /></p>]]></content:encoded>
			<isc:description><![CDATA[<p>Conceal it all, big to small. L'Oreals True Match Super-Blendable Crayon Concealer offers customizable coverage from the tiniest of blemishes to larger areas of imperfections. The tip of the crayon allows for precise application, while the side of the crayon can easily canvas a larger area of s..]]></isc:description>
			<isc:productid><![CDATA[491]]></isc:productid>
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			<title><![CDATA[L'Oreal True Match Crayon Concealer - Neutral Fair Light (N1-2-3)]]></title>
			<link>https://www.htfbeauty.com/products/loreal-true-match-crayon-concealer-neutral-fair-light-n1-2-3.html</link>
			<pubDate>Thu, 24 Jul 2014 14:24:34 +0000</pubDate>
			<guid isPermaLink="false">https://www.htfbeauty.com/products/loreal-true-match-crayon-concealer-neutral-fair-light-n1-2-3.html</guid>
			<description><![CDATA[<div style='float: right; padding: 10px;'><a href="https://www.htfbeauty.com/products/loreal-true-match-crayon-concealer-neutral-fair-light-n1-2-3.html"><img src="https://cdn10.bigcommerce.com/s-vxgtxb/products/486/images/1405/2__53294.1406245267.190.250.jpg?c=2" alt="L&#039;Oreal True Match Crayon Concealer Neutral Fair Light N1-2-3" /></a></div><p>Conceal it all, big to small. L'Oreals True Match Super-Blendable Crayon Concealer offers customizable coverage from the tiniest of blemishes to larger areas of imperfections. The tip of the crayon allows for precise application, while the side of the crayon can easily canvas a larger area of s..<p><strong>Price: $7.95</strong> <img src="https://cdn10.bigcommerce.com/r-cf8dc1a36e37ca22115036b22a6b2976a6384be1/themes/Alaska/images/IcoRating0.gif" alt="" /></p>]]></description>
			<content:encoded><![CDATA[<div style='float: right; padding: 10px;'><a href="https://www.htfbeauty.com/products/loreal-true-match-crayon-concealer-neutral-fair-light-n1-2-3.html"><img src="https://cdn10.bigcommerce.com/s-vxgtxb/products/486/images/1405/2__53294.1406245267.190.250.jpg?c=2" alt="L&#039;Oreal True Match Crayon Concealer Neutral Fair Light N1-2-3" /></a></div><p>Conceal it all, big to small. L'Oreals True Match Super-Blendable Crayon Concealer offers customizable coverage from the tiniest of blemishes to larger areas of imperfections. The tip of the crayon allows for precise application, while the side of the crayon can easily canvas a larger area of s..<p><strong>Price: $7.95</strong> <img src="https://cdn10.bigcommerce.com/r-cf8dc1a36e37ca22115036b22a6b2976a6384be1/themes/Alaska/images/IcoRating0.gif" alt="" /></p>]]></content:encoded>
			<isc:description><![CDATA[<p>Conceal it all, big to small. L'Oreals True Match Super-Blendable Crayon Concealer offers customizable coverage from the tiniest of blemishes to larger areas of imperfections. The tip of the crayon allows for precise application, while the side of the crayon can easily canvas a larger area of s..]]></isc:description>
			<isc:productid><![CDATA[486]]></isc:productid>
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			<title><![CDATA[L'Oreal True Match Bare Naturale Mineral Concealer - Medium/Deep (484)]]></title>
			<link>https://www.htfbeauty.com/products/loreal-true-match-bare-naturale-mineral-concealer-medium-deep-484.html</link>
			<pubDate>Mon, 26 May 2014 16:06:43 +0000</pubDate>
			<guid isPermaLink="false">https://www.htfbeauty.com/products/loreal-true-match-bare-naturale-mineral-concealer-medium-deep-484.html</guid>
			<description><![CDATA[<div style='float: right; padding: 10px;'><a href="https://www.htfbeauty.com/products/loreal-true-match-bare-naturale-mineral-concealer-medium-deep-484.html"><img src="https://cdn10.bigcommerce.com/s-vxgtxb/products/132/images/175/Medium_Deep__41426.1401149144.190.250.jpg?c=2" alt="L&#039;Oreal True Match Bare Naturale Mineral Concealer Medium/Deep 484" /></a></div><p>True Match Naturale&trade; Gentle Mineral Concealer adds coverage to those areas where you need a little more, covering up imperfections and dark circles. Its light and gentle formula is enriched with vitamins and minerals that nurture your skin and make it safe for sensitive and delicate skin ..<p><strong>Price: $10.95</strong> <img src="https://cdn10.bigcommerce.com/r-cf8dc1a36e37ca22115036b22a6b2976a6384be1/themes/Alaska/images/IcoRating0.gif" alt="" /></p>]]></description>
			<content:encoded><![CDATA[<div style='float: right; padding: 10px;'><a href="https://www.htfbeauty.com/products/loreal-true-match-bare-naturale-mineral-concealer-medium-deep-484.html"><img src="https://cdn10.bigcommerce.com/s-vxgtxb/products/132/images/175/Medium_Deep__41426.1401149144.190.250.jpg?c=2" alt="L&#039;Oreal True Match Bare Naturale Mineral Concealer Medium/Deep 484" /></a></div><p>True Match Naturale&trade; Gentle Mineral Concealer adds coverage to those areas where you need a little more, covering up imperfections and dark circles. Its light and gentle formula is enriched with vitamins and minerals that nurture your skin and make it safe for sensitive and delicate skin ..<p><strong>Price: $10.95</strong> <img src="https://cdn10.bigcommerce.com/r-cf8dc1a36e37ca22115036b22a6b2976a6384be1/themes/Alaska/images/IcoRating0.gif" alt="" /></p>]]></content:encoded>
			<isc:description><![CDATA[<p>True Match Naturale&trade; Gentle Mineral Concealer adds coverage to those areas where you need a little more, covering up imperfections and dark circles. Its light and gentle formula is enriched with vitamins and minerals that nurture your skin and make it safe for sensitive and delicate skin ..]]></isc:description>
			<isc:productid><![CDATA[132]]></isc:productid>
			<isc:thumb><![CDATA[https://cdn10.bigcommerce.com/s-vxgtxb/products/132/images/175/Medium_Deep__41426.1401149144.190.250.jpg?c=2]]></isc:thumb>
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			<isc:rating><![CDATA[0]]></isc:rating>
			<isc:rating_image><![CDATA[https://cdn10.bigcommerce.com/r-cf8dc1a36e37ca22115036b22a6b2976a6384be1/themes/Alaska/images/IcoRating0.gif]]></isc:rating_image>
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			<title><![CDATA[L'Oreal Visible Lift Serum Absolute Concealer - Medium Deep (126)]]></title>
			<link>https://www.htfbeauty.com/products/loreal-visible-lift-serum-absolute-concealer-medium-deep-126.html</link>
			<pubDate>Mon, 26 May 2014 15:49:36 +0000</pubDate>
			<guid isPermaLink="false">https://www.htfbeauty.com/products/loreal-visible-lift-serum-absolute-concealer-medium-deep-126.html</guid>
			<description><![CDATA[<div style='float: right; padding: 10px;'><a href="https://www.htfbeauty.com/products/loreal-visible-lift-serum-absolute-concealer-medium-deep-126.html"><img src="https://cdn10.bigcommerce.com/s-vxgtxb/products/128/images/154/126__56050.1401147983.190.250.jpg?c=2" alt="L&#039;Oreal Visible Lift Serum Absolute Concealer Medium Deep 126" /></a></div><p>Won't settle into lines.<br />5 anti-aging benefits.<br />SPF 20.</p>
<p>Brush away the years with 5 anti-aging benefits. The Visible Lift&reg; Serum Absolute Advanced Age-Reversing Concealer contains powerful age-reversing ingredients leaving skin brighter, smoother, hydrated, even and flawle..<p><strong>Price: $10.95</strong> <img src="https://cdn10.bigcommerce.com/r-cf8dc1a36e37ca22115036b22a6b2976a6384be1/themes/Alaska/images/IcoRating0.gif" alt="" /></p>]]></description>
			<content:encoded><![CDATA[<div style='float: right; padding: 10px;'><a href="https://www.htfbeauty.com/products/loreal-visible-lift-serum-absolute-concealer-medium-deep-126.html"><img src="https://cdn10.bigcommerce.com/s-vxgtxb/products/128/images/154/126__56050.1401147983.190.250.jpg?c=2" alt="L&#039;Oreal Visible Lift Serum Absolute Concealer Medium Deep 126" /></a></div><p>Won't settle into lines.<br />5 anti-aging benefits.<br />SPF 20.</p>
<p>Brush away the years with 5 anti-aging benefits. The Visible Lift&reg; Serum Absolute Advanced Age-Reversing Concealer contains powerful age-reversing ingredients leaving skin brighter, smoother, hydrated, even and flawle..<p><strong>Price: $10.95</strong> <img src="https://cdn10.bigcommerce.com/r-cf8dc1a36e37ca22115036b22a6b2976a6384be1/themes/Alaska/images/IcoRating0.gif" alt="" /></p>]]></content:encoded>
			<isc:description><![CDATA[<p>Won't settle into lines.<br />5 anti-aging benefits.<br />SPF 20.</p>
<p>Brush away the years with 5 anti-aging benefits. The Visible Lift&reg; Serum Absolute Advanced Age-Reversing Concealer contains powerful age-reversing ingredients leaving skin brighter, smoother, hydrated, even and flawle..]]></isc:description>
			<isc:productid><![CDATA[128]]></isc:productid>
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			<title><![CDATA[L'Oreal Studio Secrets Color Correcting Anti-Dull Primer - Medium/Deep]]></title>
			<link>https://www.htfbeauty.com/products/loreal-studio-secrets-color-correcting-anti-dull-primer-medium-deep.html</link>
			<pubDate>Mon, 26 May 2014 15:41:12 +0000</pubDate>
			<guid isPermaLink="false">https://www.htfbeauty.com/products/loreal-studio-secrets-color-correcting-anti-dull-primer-medium-deep.html</guid>
			<description><![CDATA[<div style='float: right; padding: 10px;'><a href="https://www.htfbeauty.com/products/loreal-studio-secrets-color-correcting-anti-dull-primer-medium-deep.html"><img src="https://cdn10.bigcommerce.com/s-vxgtxb/products/126/images/151/Medium_Deep__26748.1401147548.190.250.jpg?c=2" alt="L&#039;Oreal Studio Secrets Color Correcting Anti-Dull Primer Medium/Deep" /></a></div><p>Discover the secret to a flawlessly even skin tone&mdash;in an instant. Studio Secrets&trade; Professional Color Correcting Primers glide on smoothly to immediately correct and improve the look of your complexion. Each of the three professional correctors is formulated to address your unique sk..<p><strong>Price: $12.95</strong> <img src="https://cdn10.bigcommerce.com/r-cf8dc1a36e37ca22115036b22a6b2976a6384be1/themes/Alaska/images/IcoRating0.gif" alt="" /></p>]]></description>
			<content:encoded><![CDATA[<div style='float: right; padding: 10px;'><a href="https://www.htfbeauty.com/products/loreal-studio-secrets-color-correcting-anti-dull-primer-medium-deep.html"><img src="https://cdn10.bigcommerce.com/s-vxgtxb/products/126/images/151/Medium_Deep__26748.1401147548.190.250.jpg?c=2" alt="L&#039;Oreal Studio Secrets Color Correcting Anti-Dull Primer Medium/Deep" /></a></div><p>Discover the secret to a flawlessly even skin tone&mdash;in an instant. Studio Secrets&trade; Professional Color Correcting Primers glide on smoothly to immediately correct and improve the look of your complexion. Each of the three professional correctors is formulated to address your unique sk..<p><strong>Price: $12.95</strong> <img src="https://cdn10.bigcommerce.com/r-cf8dc1a36e37ca22115036b22a6b2976a6384be1/themes/Alaska/images/IcoRating0.gif" alt="" /></p>]]></content:encoded>
			<isc:description><![CDATA[<p>Discover the secret to a flawlessly even skin tone&mdash;in an instant. Studio Secrets&trade; Professional Color Correcting Primers glide on smoothly to immediately correct and improve the look of your complexion. Each of the three professional correctors is formulated to address your unique sk..]]></isc:description>
			<isc:productid><![CDATA[126]]></isc:productid>
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			<title><![CDATA[L'Oreal Paris Magic Lumi Highlighter Concealer - Deep (866)]]></title>
			<link>https://www.htfbeauty.com/products/loreal-paris-magic-lumi-highlighter-concealer-deep-866.html</link>
			<pubDate>Mon, 26 May 2014 12:59:24 +0000</pubDate>
			<guid isPermaLink="false">https://www.htfbeauty.com/products/loreal-paris-magic-lumi-highlighter-concealer-deep-866.html</guid>
			<description><![CDATA[<div style='float: right; padding: 10px;'><a href="https://www.htfbeauty.com/products/loreal-paris-magic-lumi-highlighter-concealer-deep-866.html"><img src="https://cdn10.bigcommerce.com/s-vxgtxb/products/121/images/135/61rrO5yBw4L._SL1500___16264.1401137773.190.250.jpg?c=2" alt="L&#039;Oreal Paris Magic Lumi Highlighter Concealer Deep 866" /></a></div><p>Awaken your skin with targeted illumination using Magic Lumi Highlighter. This unique liquid light formula highlights your complexion and boosts radiance for a subtle glow. Dab it on dark areas or shadows for instant enlightenment or along the cheekbones and brow line for a wide-awake effect. U..<p><strong>Price: $9.95</strong> <img src="https://cdn10.bigcommerce.com/r-cf8dc1a36e37ca22115036b22a6b2976a6384be1/themes/Alaska/images/IcoRating0.gif" alt="" /></p>]]></description>
			<content:encoded><![CDATA[<div style='float: right; padding: 10px;'><a href="https://www.htfbeauty.com/products/loreal-paris-magic-lumi-highlighter-concealer-deep-866.html"><img src="https://cdn10.bigcommerce.com/s-vxgtxb/products/121/images/135/61rrO5yBw4L._SL1500___16264.1401137773.190.250.jpg?c=2" alt="L&#039;Oreal Paris Magic Lumi Highlighter Concealer Deep 866" /></a></div><p>Awaken your skin with targeted illumination using Magic Lumi Highlighter. This unique liquid light formula highlights your complexion and boosts radiance for a subtle glow. Dab it on dark areas or shadows for instant enlightenment or along the cheekbones and brow line for a wide-awake effect. U..<p><strong>Price: $9.95</strong> <img src="https://cdn10.bigcommerce.com/r-cf8dc1a36e37ca22115036b22a6b2976a6384be1/themes/Alaska/images/IcoRating0.gif" alt="" /></p>]]></content:encoded>
			<isc:description><![CDATA[<p>Awaken your skin with targeted illumination using Magic Lumi Highlighter. This unique liquid light formula highlights your complexion and boosts radiance for a subtle glow. Dab it on dark areas or shadows for instant enlightenment or along the cheekbones and brow line for a wide-awake effect. U..]]></isc:description>
			<isc:productid><![CDATA[121]]></isc:productid>
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